LinkedIn launched its updated Conversions API back in 2023, with a view to enabling expanded data sharing for ad targeting in a privacy-friendly way.Those who’ve implemented the API can glean ...

LinkedIn's new Conversions API and Revenue Attribution Report can help give marketers deeper insights and improved ...

LinkedIn is an essential platform to leverage if you’re looking to nurture and engage your audience.. It’s great for distributing your organization’s content and even building your own brand ...

For LinkedIn analytics, there is an extra level to the challenge of accessing and combining data. As you can see in the above screenshot, a LinkedIn company profile provides several important data ...

The company is adding more granular analytics to help creators better interact with their audience. Here's what's new. LinkedIn is making it easier to understand the full impact of your posts ...

LinkedIn analytics can provide invaluable insights into how your content performs, who engages with it and the impact of your thought leadership. However, not all metrics are created equal.

Utilise page analytics: leverage LinkedIn’s Page Analytics to identify issues and monitor the performance of your page, including updates, visitors, and follower growth. If you’re running LinkedIn ads ...