For example, it could be used to test or train individuals with color deficiencies by simulating the presence of a missing photopigment. It might even allow for the perception of “imaginary ...

The new color, "olo," is a hyper-saturated version of blue-green Getty Scientists conducting targeted retinal stimulation claim to have discovered a new color. In a study published in Science ...

Scientists in California claim to have discovered a new jaw-dropping color no human has ever seen before. The catch? You have to zap your eyes with laser pulses to see it. Five scientists at the ...

Human perception of color is regulated by three types of cone cells in the eye. By artificially stimulating just one type with a laser, researchers and study participants experienced a new color ...