Companies are increasing the use cases for artificial intelligence. A leading beverage company is signing on to test AI use cases for branding and marketing. Ready to turn the market’s comeback ...

Coca-Cola's holiday commercial, "The Holiday magic is coming." was made using the company's AI platform, Real Magic AI. Real Magic AI works similarly to image generator DALL-E and grants artists ...

That’s where the fallacy of this is, especially for a brand like Coca-Cola. For years, a core crux of that brand has been the idea of authenticity. After all, Coke was ‘The Real Thing ...

Coca-Cola introduces "Coca-Cola Y3000," a flavor co-designed with AI, blending traditional Coke taste with futuristic notes. After partnering with OpenAI earlier this year, Coca-Cola's AI ...

Coca-Cola has issued a statement after copping huge backlash for creating an AI-generated Christmas commercial that fans labelled “disastrous.” Paying homage to the iconic drink’s 1995 ...

Coca-Cola is reviving its iconic “Share a Coke ... the 2025 iteration of the Share a Coke campaign will integrate digital and real life experiences and feature even more ways to share and ...

The holiday commercial was created using Real Magic AI, Coca-Cola's artificial intelligence platform powered by OpenAI. The platform, which functions similarly to image generator DALL-E ...