Behind every viral social media contest is a strategy built on data, psychology, and big returns. Learn how brands are gamifying retention!

Personal care brands including Garnier, L’Oreal and Nivea are among the first adopters of a new industry-wide environmental impact labelling scheme.

Social media influencers have been sharing an image of an emaciated man playing the violin. They say he was a violinist in the orchestra at the Auschwitz concentration camp who was forced to play ...

Kareena Kapoor Khan posts pictures from her London vacation. Saif Ali Khan is seen reading. This follows Kareena playfully showing off her Kolhapuri c ...

Get Jennifer Aniston’s skin with her go-to firming body lotion from Nécessaire that’s a bestseller on Amazon — details ...

As marketers face rising acquisition costs and increased performance scrutiny, AI is transforming digital advertising from a volume-driven game into a precision-driven discipline, turning clicks ...

Misogyny is spreading on social media through the so-called "manosphere." These masculinity influencers, often young, well-educated men, present themselves as victims of feminism and call for ...

Axel Springer said it plans to double its value within five years supported by artificial intelligence, calling time on the business model of maximizing clicks and advertising.

TOP CLICKS: The week that was in viral stories Denette Wilford Published Jun 21, 2025 • Last updated Jun 21, 2025 • 3 minute read ...

Reddit gets top billing in Google's AI Overviews, but analysts warn that the traffic boom from logged-out users isn't turning into real engagement or profit.

Google updates documents to show that it now includes AI Mode traffic in Search Console Performance reports AI Mode clicks and impressions are included in Search Console reports. This traffic gets ...

The KidsRights report highlights the alarming impact of unregulated social media expansion, linking it to rising mental health issues and suicide rates among those aged 10-19. The NGO emphasises the ...