Ad fraud is a major headache for the digital advertising industry. From bots pretending to be real users to fake clicks ...

Dhiraj Gupta of mFilterIt explores the growing threat of mobile ad fraud, detailing fraudsters' tactics to exploit payout ...

An independent ad agency notified Microsoft it has encountered significant challenges with invalid traffic and junk leads ...

An independent ad agency has notified Microsoft that it has encountered significant challenges with invalid traffic and junk leads that have impacted the performance of its clients' campaigns.

As always, duplicitous scammers are trying to bilk you out of your bucks — now with a veneer of "anti-bot" BS.

Nearly half the traffic on the internet is generated by automated entities called bots, and a large portion of them pose ...

Ramya Parashar, Chief Operating Officer, MiQ, writes that the marketers who embrace the newer and dynamic trends in ...

One email service provider (ESP), Omeda, found that a shocking 63% “of all clicks they see in emails come from bots.” That’s a pretty significant number. If your bot filtering isn’t up to ...

YouTuber "Chuppl" reports that Google's reCAPTCHA v2 and v3 challenges don't deter bots and do little more than demand users' internet data in exchange for access ...

AI is with us at work yes, but has it yet to embarrass itself at the staff party and learned to get the coffee order in for ...