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SPAR and Circana partner to unlock data-driven growth and experienceGlobal food retail chain SPAR International has established a partnership with Circana, an advisor in understanding consumer behaviour, to deliver curated data insights. The collaboration enhances ...
Circana is a global data and analytics company that focuses on CPG food and beverage, as well as other categories sold at retailers. Stuart Aitken has led the company since January, and has been ...
Chicago, July 11, 2024 (GLOBE NEWSWIRE) -- Circana™, a leading advisor on the complexity of consumer behavior, today launched Liquid AI™, the next generation of Liquid Data ®, empowering ...
Circana data also finds that consumers are supplementing beyond meal occasions for more protein; sales of protein drinks, powders, and supplements grew 18% in 2024. In the pursuit of emotional ...
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