The hallmark of iconic Christmas advertising has long been its emotive storytelling. Campaigns like John Lewis’s classics captivated audiences, weaving festive magic and emotional resonance that ...

Corporate spending on advertising is set to reach a record high this Christmas as brands look to cash in on consumers’ appetite for festive storytelling. Companies are set to spend a record £10 ...

One woman, however, has pointed out one flaw with the Christmas advertising that we all see every year - it serves to ruin the magic of the season for young children. If you have kids who still ...

Growing up in a frugal family, we had a yearly tradition of re-watching the same half-dozen Christmas specials. My mom first ...

The sound of jingle bells, a commercial appeal to consumer wallets, is getting louder as Christmas campaigns across media in Australia call for a start to festive spending. Myer pushed off the ...

But one woman has raised concerns that this could ruin the enchantment of Christmas for little believers in Santa Claus. The constant stream of toy commercials might make kids question where their ...

A woman has claimed that Christmas advertising in shops has the potential to 'ruin the magic' of the festive season for children by hinting at the truth about Santa ...