Co-founder and head ice Cream innovator, Tyler Malek's creativity seems to know no bounds, as some of his 600 flavors have included the likes of bone marrow and coconut toffee candied mealworms.

HAPs mega ice-cream cold store in Noyyal, Karur District, was commissioned in October 2019. In 2020, it launched a new product, Hatsun Cow Milk, HAP Ice Cream Cakes were launched in 2021.