The district started working with Jostens earlier in the 2024-25 school year to try to find a character to represent the "Northmen" identity — a name the district is planning to keep.

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The first trailer gave is a quick glimpse of Sentry's signature belt emblem, and a better look at the logo design features in this new promo art, which also includes cool new character silhouettes ...

The custom-made mascot would be somewhere between $8,000-$10,000, Leslie said. If they move forward with the logo and mascot, the district may host a naming contest for the character.