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The University of Alabama in Huntsville announced that its new athletics logo is now fully charged and ready to go.
It is also part of a collaboration with award-winning data driven sports marketing agency Two Circles, and “draws inspiration ...
A federal judge last week permanently enjoined online retailer Vintage Brand—which sells throwback and vintage collegiate ...
Marketers often worry that performance marketing and its focus on short-term sales is crowding out brand-building activities aimed at enhancing customer perceptions of their brand—and is ...
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