Chocolate brand Cadbury Gems used a TV and on-pack promotional strategy built around colours, cricket and festivals, to refresh the brand and halt declining market share. Cadbury Gems is a much-loved, ...

Cadbury Gems is a popular chocolate brand among kids in India. However, considering the ever-evolving consumer set, the aware consumer base was growing up & steadily moving out of the target group.

Cadbury Gems, an Indian chocolate brand, has launched #GemsJrNFT campaign in 2022. Aimed at adding utility to kid’s paintings, this initiative is believed to use blockchain to convert regular ...

These range from chocolate-infused recipes to variations such as Fanta Maggi. But brace yourself for a new recipe in town - Cadbury Gems Maggi.

The short clip unfolds with someone placing a stack of Maggi noodles in a pan, followed by the addition of a sachet of Cadbury Gems, which are colourful sugar-coated chocolate buttons. The person then ...

"Indians take Dolo 650 like it's Cadbury Gems," Dr Manickam said in his post, drawing a comparison between the chocolate candy and paracetamol tablet popularly used by Indians.

Mumbai: Cadbury Gems, India’s chocolate brand has launched #GemsJrNFT campaign in 2022. Aimed at adding utility to kid’s paintings for a noble cause, this unique initiative used blockchain ...

Cadbury began filling chocolate eggs with cream in 1923, following a merger with fellow British chocolate company Fry’s. The Cadbury Creme Egg, as we know it now, was introduced in the early 1960s .