He then added dirt to Monster’s hair and face, and the look was starting to come together. However, the unexpected inspiration came from the 1939 classic “The Wizard of Oz.” ...

McLean Design, the marketing firm that launched this design in 2002 for Hansen Beverage Co., said its aim was to make the drink competitive with Red Bull, which then dominated the market.

“Lanzante will work closely with owners to develop a road legal version of the V10-powered RB17, ensuring the project stays true to the original design brief, allowing for optimised performance ...