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To that end, Bud Light Seltzer is rolling out a new, year-long ad campaign with the slogan "100% Hard Seltzer, 0% Beer." The debut TV spot shows a Bud Light Seltzer delivery truck rolling through ...
Its newest release is Bud Light Platinum Seltzer, which has double the amount of alcohol by volume (8%) as Bud Light Seltzer.
Bud Light launched its new campaign — “Easy to Drink. Easy to Enjoy” — at last year’s Super Bowl with a buzzy ad featuring actor Miles Teller and his wife Keleigh in hopes of reviving ...
Still, Bud Light Seltzer is proving to be a strong seller for parent company Anheuser-Busch InBev. It's the third top-selling brand behind White Claw and Truly, according to Nielsen.