Bud Light rolled out a new summer-themed ad in hopes of getting back into the good graces of beer drinkers, but the effort fell short for many Twitter users still smarting over the branding ...

Once the most popular beer in the U.S., Bud Light is now selling for less than water in some American warehouses. Andy Wagner, the manager and 18-year veteran of Glenn Miller’s Beer & Soda ...

A second Bud Light senior marketing executive has been placed on leave following backlash and calls for a boycott over the brand’s recent partnership with popular transgender influencer Dylan ...

Why is everyone talking about Bud Light backlash? Here's a timeline of the social media campaign against the beer brand that began when they partnered with a transgender influencer dylan mulvaney ...

Anheuser-Busch parent company AB InBev is optimistic about its future, despite calls for a Bud Light boycott after a marketing partnership with transgender influencer Dylan Mulvaney. CEO Michel ...

Bud Light Seltzer has a problem: People still think there’s beer in the spiked seltzer. More than half of the thousands of people Bud Light Seltzer surveyed incorrectly believe that the ...

Conventional wisdom holds that controversies blow over, news cycles cycle, and noisy protestors eventually quiet down. That’s certainly what Anheuser-Busch is hoping for amid the controversy ...

Anheuser-Busch InBev is laying off hundreds of employees as it grapples with months of slumping sales for Bud Light. In a statement, Anheuser-Busch said it is eliminating close to 2% of workers ...

Picture this: A Bud Light commercial called “Labels” starring comedians Amy Schumer and Seth Rogen as candidates for a new (fictional) political party called The Bud Light Party. They deliver ...

On May 30, Bud Light announced that it would donate $200,000 to the NGLCC. This donation will specifically support the organization’s Communities of Color Initiative, assisting minority LGBTQ+ ...

Branded is a weekly column devoted to the intersection of marketing, business, design, and culture. At first, the flare-up over the Bud Light-sponsored Instagram post from transgender influencer ...