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When your brand isn’t rooted in anything real, every ad, post and pitch feels a little disconnected. The customer notices it ...
The French club has links with the NFL and Air Jordan and a store on Fifth Avenue - but experts say they have a way to go to ...
But there’s been a subtle shift. While half of the 578 HR pros surveyed earlier this year expect no change in employers’ approaches, the share who predicted pay transparency and pay equity ...
Lyrical McCulley shares how motherhood, faith and hard-earned lessons shaped her work with Lil Durk, Tink, Ravyn Lenae and ...
Rocksbox has shifted from a retail subscription to a retail model and is making that change real for customers by opening ...
Once defined by a single icon, Indian chess is now a youth-driven movement with a league of new heroes commanding ...
Escapist marketing is a strategy that creates emotionally immersive experiences to help consumers temporarily escape from ...
AUSTIN, TX / ACCESS Newswire / June 25, 2025 / In 2025, your logo doesn’t represent the brand. Your face does. Consumers ...
Examples of Corporate Health Care Branding. An effective health care branding strategy should connect with your audience or prospects on an emotional and personal level. The more educational and ...
KOSÉ Travel Retail President and CEO Hiroto Kitaki outlines the company’s strategic priorities, highlights the importance of ...
CQUniversity has opened a tender for an international media agency to handle its global advertising campaigns, reinforcing ...
Over the past few years, the role of human resources (HR) has expanded far beyond administrative tasks. HR professionals today are expected to drive innovation, enhance the employee experience and ...