Bottega Venetta announced Lorenzo Musetti as its new Global Brand Ambassador during his first round match at Wimbledon 2025.

BetMGM announced on Monday that it inked a multiyear partnership with baseball legend Derek Jeter. As BetMGM's newest brand ambassador, the former New York Yankee Jeter will appear in upcoming ...

Building a celebrity brand may be easier than ever. But maintaining one is still hard. Celebrities wax and wane, even more so in the age of social media.

Brands moving beyond interruptive ads to become the content people seek out will build deeper loyalty, stronger data streams and long-term brand equity.

SINGULAR TALENT: Givenchy Beauty on Tuesday appointed acclaimed Chinese actress Zhao Liying as its latest global brand ambassador. The brand said Zhao will help the brand forge a new chapter in ...

Rite Aid’s bankruptcy proceedings have led to hundreds of store closures, and now the sale of a well-known ice cream brand that has been a West Coast favorite since the 1970s. Hilrod Holdings… ...

Billionaire businessmen to acquire nearly century-old Calif. ice cream brand Rite Aid's most treasured asset is about to get a second chance at life ...

This article shares Pirate Software's announcement about leaving Offbrand Games following the drama and controversy surrounding the Stop Killing Games initiative.

Lululemon sues Costco over alleged dupes The popular athleisure fashion brand is accusing the wholesale giant of selling knockoff versions of a variety of the brand's most popular hoodies, jackets ...

'60s Rock Icon, 80, Stuns Fans With Reimagining of Classic Song in Brand New Live Performance originally appeared on Parade. I'm a sucker for a unique live version of a tune.

Colombian Ambassador: When Alliances Matter Most, Look South: Colombia and the US—Partners Against Transnational Crime | Opinion ...

The Fourth of July has increasingly become a shopping event, and this year, more brands than usual seem to be making an effort to drive sales. This is good news for anyone looking to save on style, ...