As a marketing sales lead book, "Imposters on the Zoom!" focuses on a clear, six-step blueprint designed to drive sales leads effectively. The strategies are presented in diagrams and easy-to-follow ...

Whether your business is targeting other businesses (B2B) or consumers (B2C), they all have one thing in common: people.

The afaqs! Digies Conference 2025 is designed for professionals and organisations shaping the digital marketing landscape.

Learn how to use 19 distinct sales funnels to guide customers, boost revenue, and achieve your marketing goals. Achieve your ...

This year is the Assam government’s ‘Year of Reading’. This declaration of intent came after the Guwahati Book Fair in ...

The marketing director tells Tim Healey how she is building on, that rather than reinventing, a strategy that has propelled ...

Publishing loans in India are tailored financial solutions created specifically for authors and publishers. These loans ...

Faber has announced the launch of a new American-based division and publishing team called Faber US. The department will be ...

Today, I’m talking with Andy Hunter, the CEO of Bookshop.org. Bookshop, at its core, is a website that lets local bookshops ...

Retail expert Liza Amlani shares insights from her book The Whole Sale on why wholesale remains crucial for brand growth, ...

The Women’s Prize for Fiction is celebrating its 30th anniversary and has announced a range of retailer and library ...

Onyx Storm,” set at a “war college for dragon riders” has become the fastest-selling adult novel in 20 years, per Circana BookScan data.