Perhaps this style might be dubbed Blanding Bold. What accounts for all this boldness? Companies have long expressed the desire to get more bang for their branding buck; “Make the logo bigger ...

Pepsi, Kaplan said, is “a bold and confident brand,” one that stands for “unapologetic enjoyment.” The current logo, with its lower-case “pepsi” standing shyly away from that laid-back ...

the WTA unveiled a bold new brand identity for a new era, shaped by players, fans, and partners worldwide to elevate the WTA's impact as a leader in sports and entertainment. With a powerful logo ...

This approach draws a viewer’s eye to the center of the logo, serving as a bold iconic visual metaphor for how Elite’s products sit at the heart of the operational effectiveness of the most ...

But on the nose of those tractors, the original logo was a far cry from the tough, heavy-duty-looking, extra-bold logo in use today. The Caterpillar name was used by the Holt company before the ...

LONDON (AP) — Elon Musk has unveiled a new black and white "X" logo to replace Twitter's famous blue bird as he follows through with a major rebranding of the social media platform he bought for ...

Pepsi, Kaplan said, is "a bold and confident brand," one that stands for "unapologetic enjoyment." The current logo, with its lower-case "pepsi" standing shyly away from that laid-back globe?