The paint’s porous structure holds water and slowly releases it, like the body does sweat. It reflects 88 to 92 percent of sunlight, even when wet, and emits up to 95 percent of the heat it absorbs.

The formula is water-based (a note from Ferraro: If you sweat a lot, a retouching session may be in order), ... Mehron Makeup Paradise AQ Face & Body Paint 8-Color Palette. $40 ...

Well-maintained body paint could really make your car stand out. The catch is that keeping a car's paint completely scratch-free is challenging — some would say impossible.