The City of Daytona Beach is fighting for them to stay and continue the 30-year tradition. It's that time of year again—cheerleaders and dancers from across the country have arrived in Daytona Beach ...

College cheerleading teams from across the country are in Daytona Beach right now, preparing to compete for nationals. The city has hosted the iconic event for the last three decades.

When thousands of college cheerleaders descend on Daytona Beach in coming weeks, it marks the return of a welcome springtime ritual that has been unfolding for three decades at the World’s Most ...

Senior Vice President of Varsity Brands Bill Boggs feels the same. However, he hopes host hotels can catch up as the event continues to grow. Boggs said at least two properties that were damaged ...

The school has seen declining enrollment in an area where people have moved away for work and the population is aging.

About 11,000 cheerleaders are expected to attend, according to the report. Bill Boggs, senior vice president of Varsity Brands, told The Daytona Beach News, “Daytona Beach has become iconic in ...

"We're proud to return to Daytona Beach for another incredible year of the NCA & NDA Collegiate Championship," said Bill Boggs, Senior Vice President and Director of College Programs for NCA & NDA.

"We're proud to return to Daytona Beach for another incredible year of the NCA & NDA Collegiate Championship," said Bill Boggs, Senior Vice President and Director of College Programs for NCA & NDA.