The 16-team Big 12 Conference is home to some iconic college athletic brands, despite losing Oklahoma and Texas in recent years. Colorado, Utah, Arizona, and Arizona State, the four most recent ...

However, Big 12 leaders shut down the expansion deal, keeping the Colorado Buffaloes' conference at 16 teams.

As the Big 12 football season inches closer, new and classic uniforms are being put on the schedule, so let's rank each conference home team's uniform from worst to best. Media day fun ?

He sits in his lavender suit at a long table with a black tablecloth and in front of a large digital display bearing the ...

Leaders who win long-term don’t bet it all on one idea. They create multiple ways to succeed, building resilience, ...

With the acquisition of "NFL RedZone," SBJ's Ben Portnoy explores how feasible it would be to bring the whip-around show to ...

Baylor University has filed a lawsuit against Boston University over the usage of an interlocking "BU" logo design. Here's more.

Oklahoma football was aggressive during the spring transfer portal window with its recruitment of Jaydn Ott, the ...

Texas Tech football coaches switched John Curry to hybrid star position, but didn't stop at that. Two big names also are ...

It was an eventful three days in Las Vegas for the league, as coaches made headlines and the CFP discourse loomed.

The bulk of the payments will come from ticket sales and Big 12 conference revenues. But that is just a reallocation of existing resources from a budget that totaled approximately $106 million in ...