Below, I look back at nine of the best ambigram logos and why they work – plus two that didn't. For more inspiration, see our pro tips for logo design.

The Versace logo is one of the most, shall we say, distinctive fashion logos. However, it had a deep resonance to designer Gianni Versace, who based it on a mosaic spotted in his hometown of ...

Car logos are often claimed to contain secret messages. From the alleged letters in the Toyota logo to the true meaning of ...

The company does recycling, if I remember correctly, so the idea of a more complex loop, and connecting one end to another, is apropos. Not only that, but by doing it this way you hide a C in ...

In fact, there are 18 of Northern Army’s favorites. The super-early-rate deadline for Fast Company’s Most Innovative Companies Awards is Friday, July 25, at 11:59 p.m. PT. Apply today.

14. Ferrari Instead of going through some long-winded explanation about the Ferrari logo, it's best to hear from the company's founder, Enzo Ferrari, who died in 1989.

Compare Before Buying reviews and compares the best business check printing services in the US that can customize with company logos BOSTON--(BUSINESS WIRE)--Using business checks is an effective ...

Based purely on aesthetics, it’s Paris for the win. The final deadline for Fast Company’s Brands That Matter Awards is Friday, May 30, at 11:59 p.m. PT. Apply today.