Women are claiming space in the sporting landscape, but when it comes to marketing, does their competitiveness go missing?

American Tommy Paul outlasted Karen Khachanov in a 4-hour, 7-minute marathon match, while Aryna Sabalenka needed just 79 ...

The 10-match British and Irish Lions tour — a once-every-12-year occasion for Australia — is to begin next month and local ...

All the build-up to the Champions League final as Paris Saint-Germain and Inter Milan arrive in Munich for Saturday's ...

The first Lions tour in 1888 comprised mostly English players and included matches in Australia and New Zealand. The ...

Watch the British and Irish Lions series on Sky Sports; The tour begins next month with the first Test against Australia ...