This special promotion for the Mondelez brand LU that I discovered on a LinkedIn post, caught my attention and captured my heart. It included 15-seconds video that showed a student, newly arrived ...

As augmented reality (AR) headsets such as the Apple Vision Pro and Meta Quest II become mainstream, their potential in the art market is increasingly clear, experts say. “I think, one million ...

Virtual and augmented reality tools have reached a level of maturity to be utilised across various industries. In this article, Ben Hargreaves asks whether there is particular potential for the ...

Snapchat has been experimenting with generative AI-powered augmented reality lenses in its app for the last couple years. Now, the company is allowing users to make their own with a new standalone ...

More information: Seokil Moon et al, Single-layer waveguide displays using achromatic metagratings for full-colour augmented reality, Nature Nanotechnology (2025). DOI: 10.1038/s41565-025-01887-3 ...

Meta joins the race to develop augmented reality for the US military, alongside Anduril. Mark Zuckerberg has once again partnered with Palmer Luckey, who designs equipment for the US military.

Mark Zuckerberg-led Meta Platforms and defence technology startup Anduril Industries have announced a deal to develop “mixed reality gear” to provide soldiers with enhanced control on the ...

Meta Platforms Inc. is partnering with defense contractor Anduril Industries Inc. to develop new products for the US military, including an artificial intelligence-powered helmet with virtual and ...

Bigshot and Delta McKenzie offer variety of archery targets including augmented reality 3D animal targets for hunter education. Here's why.

Virtual Reality & Augmented Reality Apple Vision Pro is getting the Meta Quest 3 feature I was most excited for – and that still hasn’t launched after a wait of over a year.

Disclosure of Conflicts of Interest: Jay Alberts is an inventor of the dual-task augmented reality system discussed in this story. This technology has been licensed to STROLL, a digital therapeutic ...