Here are the 10 women's college basketball players with the highest NIL valuations entering the 2025-26 season.

Purdue guard Braden Smith is one of five finalists for the NIL Store's Highest Earning Male Athlete for 2025. He was the Big ...

We're down to the final four contenders in the bracket for the Blue FCU Fort Collins-area girls Athlete of the Year. Vote now ...

A signature shoe deal for some players now involves a company offering to allow them to have input, company equity and ...

It's down to the final four contenders in the bracket for the Blue FCU high school boys Athlete of the Year. Vote now in the ...

Confusion, because the SARRF sounds an awful lot like the MESA Foundation, the NIL collective that amassed close to $3 ...

The Fan Vote for Th IU Health 2024-25 Male Athlete of the Year is now open. The poll is open until 11:59 p.m. Thursday.

Section 7, an Arizona-hosted high school basketball showcase, increased its size yet again since starting in 2019. This year, ...

With Flagg about to join the professional ranks, New Balance has decided now is the time to take a fresh approach to their ...

As live-betting and prop bets explode, athletes say they face more threats from fans than ever.

Schools will begin directly paying their athletes in less than a month, thanks to a legal settlement that was officially ...

Will Wade's work building N.C. State into an immediate winner included the pursuit of an entrant in the NBA draft, just in ...