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After successfully salvaging the first campaign of the Army’s “Be All You Can Be” rebrand, the service’s top marketers are back with new advertisements and new leadership. The next rounds ...
The U.S. Army just launched a new marketing campaign called "Warriors Wanted," featuring short, digital ads on social media and cable TV aimed at Generation Z. The campaign debuted on cable ...
The Army is preparing to launch an advertising campaign this November called “What’s Your Warrior?” courtesy of the service’s new Chicago-based marketing team. The campaign differentiates ...
The window is now open to compete for one of the Army’s newest functional areas, FA58, the Enterprise Marketing and Behavioral Economics career field. The Army’s marketing is transparent to ...
The Army slashed and restructured its marketing division in an attempt to spend money more effectively: An audit found the US Army wasted $36 million on marketing in one year. Here's how its new ...
In addition, Army marketing operations will relocate from Arlington, Virginia, to Chicago effective Aug. 1, officials said. The move comes after the service awarded a contract worth up to $4 ...
An Army National Guard recruiter talks with rising high school students. (Staff Sgt. Leticia Samuels/Army) The Army’s recruiting and marketing arms are having a banner year, leaders say, with ...
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