After Brad Pitt's 'F1: The Movie' scored at the box office, here are four ways that Apple's film studio strategy could evolve.

It’s lights out and away we go at the box office as “F1,” a big-budget racing drama starring Brad Pitt, impressively revs to $55.6 million in its domestic opening weekend. With great reviews ...

'F1' the Brad Pitt Apple Original Films is expected to deliver an opening north of $40M-$50M while Universal/Blumhouse's 'M3GAN 2.0' is expected to crash. Previews of $10M were a record for Apple ...

Apple is rolling out "F1," a big-budget racing movie starring Brad Pitt. It could do well. But I still don't understand why Apple makes movies at all.

Apple has bought a big office campus in Cupertino in a mega deal that tops $160 million, a transaction that helps the tech titan further cement its decades-long presence in its hometown.

Apple's foray into the box office has been largely lackluster, but Brad Pitt and Lewis Hamilton's racing drama F1 could change that.

Apple deserves criticism for lagging behind Google and Microsoft, but when it comes to practicality, the Mac isn't practically gasping for an AI magic pill.

Apple has failed with its first foray into virtual reality. The company is falling behind in artificial intelligence. Apple stock trades at an expensive P/E ratio. Management has made some major ...

Apple's executives are thinking of acquiring Perplexity AI both to get more talent and to be able to offer an AI-based search engine in the future, according to Bloomberg.

How Do We Know The Bible's Forbidden Fruit Was An Apple? The apple has been associated with the pivotal Biblical scene for generations, but is this a case of mistaken identity?

For the very first time, the Apple Watch Series 10 is available from Apple in refurbished condition. It means it’s the first chance to buy the watch at a discount direct from Apple. That’s ...

News Apple’s 2025 roadmap is reportedly missing a major product badly in need of an update AirPods Pro might go more than three years between releases. By Michael Simon ...