How Instagram meme page Friday Beers transformed into the digital media empire Almost Friday, built a studio and became the ...

Media, the comedy production company born out of the meme account Friday Beers, has signed with Range Media Partners.

he and the Barrett brothers saw a future in which these beer memes could be a “seedling for a bigger ecosystem.” Kenward became Almost Friday’s agent — and later left WME to become ...

Almost Friday was founded in 2019 by brothers Max, Jack and Sam Barrett, who first built an audience with their Instagram account Friday Beers, which targets men aged 21-34. The meme page grew ...