Experiential marketing has always been hard to measure. AI changes that. Brands can now attribute ROI not just to footfall or ...

Danish Devgn embraces AI as a valuable creative tool in filmmaking. Meanwhile, Kamal Haasan expresses concerns about AI’s inability to replicate real human emotions.

For decades, Hollywood directors, including Stanley Kubrick, James Cameron and Alex Garland, have cast artificial ...

SAG-AFTRA filed an unfair labor practice charge against Epic Games, over using an AI voice acting for Darth Vader in Fortnite ...

Enterprises looking to build with AI should find plenty to look forward to with the announcements from Microsoft, Google & Anthropic this week.

In an exclusive interview with Kamal Haasan, actor Kamal Haasan opened up about artificial intelligence's role in cinema ahead of his new film 'Thug Life'. The movie marks a historic reunion with ...

For the 11th consecutive year, Jasper and Shelby Mosher, digital artist duo of the Electric Dream Machine (EDM), leveraged ...

While the Christie estate and the avatar developers insist that they are working hard to be faithful to the original ...

New research explores how future UK diets could look by the year 2050, including increased emphasis on sustainable foods and ...

Lovers of Egyptian history are in for a treat as an immersive exhibition taking visitors back thousands of years comes to ...