Experiential marketing has always been hard to measure. AI changes that. Brands can now attribute ROI not just to footfall or ...

Danish Devgn embraces AI as a valuable creative tool in filmmaking. Meanwhile, Kamal Haasan expresses concerns about AI’s inability to replicate real human emotions.

SAG-AFTRA filed an unfair labor practice charge against Epic Games, over using an AI voice acting for Darth Vader in Fortnite ...

Lovers of Egyptian history are in for a treat as an immersive exhibition taking visitors back thousands of years comes to ...

Like many creatives, I’ve watched the rise of AI art with a mix of curiosity and concern. For years the art I've loved, and ...

Mobile digital billboard firm FLO Advertising is using Hypervsn’s rotor-based LED displays in a concept that will be rolled out to other cities in the US. The world’s “first 3D holographic experience ...