They do that by maximizing results with AI-powered targeting, creative, and bidding. An infographic (below) from LinkedIn covers the basics of Accelerate campaigns for marketers. It looks at how they ...

Generative AI exceeds expectations in 27% of marketing use cases—more than in any business domain. That's according to two surveys of business professionals conducted by Bain & Company. An infographic ...

Shopify Collabs is an influencer marketing platform offered by Shopify that’s designed to help brands and creators collaborate on campaigns to drive sales and engagement. It enables merchants to ...

This guide will cover the best performance marketing agencies, how to choose them, the main performance marketing channels, and how you stand to benefit from using performance marketing agencies.