Thirty years ago, while working as a reporter for a newspaper in the North-East of England, I was compelled by my employers ...

The digital marketing world is changing more quickly than at any time in recent memory. Marketers need to be ahead of the consumer whose behavior is evolving with the new technologies. Voice search, ...

Dark patterns refer to design strategies and interface architectures that are deliberately crafted to deceive or coerce consumers into actions not in their best interest.