NBCUniversal and Versant have struck a two year deal that will allow NBCU to sell advertising inventory housed at its sibling ...

NBCUniversal and Versant, Comcast's planned spin-off of news, sports and entertainment assets, have reached a commercial ...

True transformation is possible when you align marketing functions with overall business goals and priorities and give them ...

Chatting with us ahead of B&T’s Women In Media Awards, presented by Are Media, Quinn said that she joined Are Media because ...

When NBCUniversal holds its upfront presentation next week at New York’s Radio City Music Hall, it will have a new offering ...

Disney, of course, has ESPN, the most powerful brand in sports media. And it has an ad-supported streaming juggernaut in ...

President of Paramount Advertising John ... have hewed to the decades-old strategy of huge New York bashes. But Paramount, after a restructuring of its ad sales group, decided to shift gears ...

Versant, Comcast’s planned cable spin-off entity, has struck a two-year ad sales agreement with corporate cousin NBCUniversal ...

Ampersand, the audience-first TV advertising sales and technology company, has announced the appointment of Todd Braverman as Chief Revenue Officer (CRO). Br ...

A mid-season IPL 2025 pause could slash ad revenues by up to 35%, hitting JioHotstar and team incomes hard. Brands reassess ...

Gossage swaps MiQ for Audience Group and waltzes straight into the agency's oddly successful competitive ballroom team.

As Snapchat continues to invest in creator tools and monetization strategies, I anticipate more brands embracing it as a key ...