Remember the age-old question, "If a tree falls in the woods but no one is there to hear it, does it make a sound"? You could ask a similar question about advertising. If you display advertisements on ...

(Ad) The average age of a house in the United States is now reaching 46 years, which means that most homes need some repair and improvement. Because of the COVID-19 pandemic, people are now more aware ...

American football star Colin Kaepernick taking the knee at an NFL game in protest at police brutality was a landmark ...

YouTube is a fantastic platform for businesses to reach out and connect with their target audience. With over 1.7 billion monthly visitors, it offers an incredible opportunity to build brand ...

The rhetorical tactic referred to as "poisoning the well" is an attempt to discredit rivals by presenting negative information about them before they have a chance to speak. It's a common tactic in ...

Yesterday, I was strolling through Boston when I stumbled upon a strange sight – a massive golden pile of Butterfingers right in the center of Copley Square. What kind of magic is this? I wondered as ...

Alcohol advertising is more regulated than people think,says Angela Russel, CEO of the Drinks Federation of South ...

Direct mail marketing is a proven method to help gain customers at quick-service restaurants. It provides a tangible method for reaching both loyal customers and potential diners. Internet data ...

In most industries, reliance on data has become an outright necessity. This is especially true in advertising, where these days brands have much more information to process. More data can equate to an ...