Below the Adidas wordmark, the German term 'sportschuhe' meaning 'sports shoes' was included. Between 1950 and 1970, the Adidas brand logo maintained a consistent design with lowercase letters ...

Adidas has highlighted players such as Wheeler, Parker, Cambage and Ogwumike in its campaigns and on social media, making it no secret the intentions of the company going forward: to work with its ...

Adidas is on a journey to shift from marketing efficiency to marketing effectiveness, admitting a focus on ROI led it to over-invest in digital and performance marketing at the expense of brand ...

Since 2016, the Investigations Lab we founded at the Human Rights Center, a multidisciplinary research institution on the UC Berkeley campus, has trained hundreds of students how to search social ...

Not only is social media taking away from our in-person interactions, but it’s also lowering our levels of productivity and focus. According to data, social media reduces productivity: 1 out of ...

This report describes findings from five live, online focus groups with a total of 23 U.S. adults, conducted from July 11 to 13, 2022. Pew Research Center worked with SSRS to conduct the groups, which ...