Adidas teams up with the creative minds behind Paper Monday to spotlight the past, present, and future of Black creativity in ...

Honoring Black Excellence returns with a powerful experience exploring the weight of "past, present and possibility." ...

On June 24, adidas will open the doors to its Honoring Black Excellence (HBE): An Experience Curated by Rog & Bee Walker—a bold and immersive celebration of Black culture, legacy, and creative ...

USWNT star Trinity Rodman joins forces with Adidas to launch cleats designed specifically for women's football players.

Favour Ofili of Nigeria ran the fastest women’s 150m in history on a straight track at the Adidas Atlanta City Games on Saturday. Ofili, sixth in the 2024 Olympic 200m, clocked 15.85 seconds in ...

Top track and field stars ramp up their outdoor seasons as at the Adidas Atlanta City Games, live on NBC and Peacock this Saturday from 3-4 p.m. ET. The meet at Piedmont Park features Erriyon Knighton ...

Michael Jordan said he promised Adidas he'd sign if they matched or exceeded Nike's offer: "They couldn't even come close" ...

ATLANTA — Sneakerheads, stand up! A new Adidas shoe is arriving, paying homage to The ATL. Back in the summer of 2024, the 404 Collective - which consists of Butter.ATL, Finish First Marketing ...