Ads during women’s sports programs were 40% more impactful than the average primetime advertisement, according to EDO.

For Kargo, this cornerstone partnership is an opportunity to expand its Women's Sports Collective, which supports coverage of ...

For the first time in NCAA history, there will be a financial incentive for women's teams. Here are the recently announced ...

The average annual salary for a female professional soccer player globally is $10 900, says FIFA's annual report on the women ...

Colleen Wolfe knows so many people and companies (Nike!) care about women's sports. For The Win sat down with the NFL Network star to discuss why.

Ads during women's sports programs were 40% more impactful than the average primetime advertisement, according to EDO, as measured by searches for brands after an ad aired. Women's sports is on ...

Women's sports enjoyed a marquee year across the board in 2024, but especially in television advertising, according to TV marketing firm EDO. In a report released Tuesday, EDO found that TV ...

Nike recently released a massive Super Bowl ad for women's sports. What did you think of the commercial? Why did it work? I think because this is a time in sports where people want that ...

Derry City and Strabane District Council members have approved funding for various organisations, as part of the End Violence ...

Congratulations to the 12 teams left in the chase for the women’s Division I ...