Make your B2B ads work smarter. Learn how to target high-value decision-makers across key platforms, such as Google, LinkedIn, Meta and more. The post 6 B2B paid media platforms where you can ...

Elon Musk's X is working with the adtech company Magnite to boost programmatic ad sales. The company has been expanding its ...

While its ad segment’s rate of growth cooled in Q4 compared to the year-ago period, Amazon has successfully won over more non ...

According to a research report 'Generative AI Outlook 2025 - Shaping the Future of Creative Intelligence' published by MarketsandMarkets, the ...

The tech giant's ad revenue grew by 18 percent in its latest quarter, as did overall sales and operating income.

A new LinkedIn report highlights ways marketers can improve their tracking and optimization of results. The post Smarter attribution strategies to help B2B marketers prove campaign value appeared ...

CommBank has entered a five-year strategic collaboration with Amazon Web Services (AWS) to continue as the bank’s preferred ...

By mastering the newest strategies in ABM, marketing leaders can redefine how they connect with their most valuable clients.

The AWS Cloud Development Kit (AWS CDK) is an open-source software development framework to define cloud infrastructure in code and provision it through AWS CloudFormation. It offers a high-level ...

Designed to meet the evolving demands of B2B clients, the platform now offers the LG DOOH Ads advertising solution for digital signage products, as well as the LG Pro:Centric Stay solution for ...

We’ve updated our article on Threads to include news that Threads is now running a limited test of advertising on its platform. Threads has become the fastest-growing social media platform in history ...

Analysts reiterated Buy ratings on Amazon, citing AWS growth, retail margin efficiency, and strong AI-driven cloud opportunities. Amazon's focus on robotics, Prime Video ads, and cloud innovation ...