Local news platforms are increasingly focusing on innovative advertising technologies to boost their revenue streams. This ...

In an industry where ad agencies are known for long timelines and even longer invoices, Good On is making a bold move: offering expert ad management starting at just $1,500/month, with end-to-end ...

Meta expands ad suite with Value Optimisation, Incremental Attribution, and Value Rules to drive profit-based RoAS and ...

Zepto informed sellers that it has proactively launched ad campaigns for them to help “maximize reach and performance.” ...

When it comes to advertising, Shark Tank investor Kevin O’Leary shared that he believes results come from experimentation.

Bitmedia founder Matvii Diadkov explains how crypto advertising got started on niche forums and grew into data-rich, ...

Microsoft Advertising has trio of ease, performance & scale. But the jury's still out on its circumspect tea-making abilities ...

Taboola's President discusses how geopolitical tensions are driving advertisers towards performance advertising companies ...

TelevisaUnivision’s U.S. ad sales president Donna Speciale is stepping down from her role. She will be replaced by Tim ...