Thypoch announces Simera 28mm & 35mm f/1.4 Now Available with Type ii Focus Tab, Compatible with M, Nikon Z, Fujifilm X, and Canon RF mounts ...

When space really is at a premium, this shooting platform folds flat and could be the perfect alternative to a mini tripod ...

Sony has unveiled its latest lens for pros, boasting a unique focal length and maximum aperture combination. The FE 50-150mm ...

A world-first, the Sony FE 50-150mm f/2 G Master is a whole f/stop faster than f/2.8 ‘trinity’ telephoto zooms ...

I don’t know who’s gonna buy this,” I’ve said often about the new Sony 50-150mm f2 G Master lens. I applaud Sony for making ...

The Sony FE 50-150mm F2 GM breaks new ground by putting F2 optics in a telezoom lens and should be a hit among well-funded ...

Smith was a featured guest speaker at NAB earlier that same morning. Scrolling through each day’s list of scheduled panels ...

The 2025 NAB Show in Las Vegas showcased an array of new hardware solutions designed to meet the evolving needs of broadcast ...

Naturally, the product release cycle keeps on keepin’ on, though actually keeping track of every new gadget and hi-fi release ...

This patent application highlights the ongoing intense competition in the super telephoto market. Keep in mind the company ...