PTC aims to take the global adoption of Industry 4.0 further, just as Infosys did when it conducted multi-country Industry 4.0 research with the Institute for Industrial Management (FIR) at the RWTH ...

Social business and the social enterprise are about so much more than the leverage of social technologies in combination with other third platform technologies such as cloud computing, mobility and ...

An overview of the evolutions in manufacturing technologies, information technology in the manufacturing sector and manufacturing trends against the backdrop of Industry 4.0, IT and OT convergence and ...

Digital twin technology goes back since quite some time. As mentioned in a previous article on digital twins, the concept of having virtual or digital representations for physical products or assets ...

How the advancements in several third platform technologies, innovation accelerators and other technologies – and their convergence – drive next generation applications and why and where it matters.

Artificial intelligence and the digital workplace already have a pretty long history together in areas many don’t realize. And by the looks of it, the role of AI in smart workplaces is increasing with ...

Despite geopolitical and macroeconomic uncertainties, the projected global technology and IT spending for 2025 shows an acceleration compared to 2024. The digital economy will also continue to grow ...

This post is a sligthly modified version of a post originally published on the Wunderman EMEA blog. Brands are increasingly focusing on digital storytelling. It’s part necessity as getting the ...

Digital transformation is more than a ‘phenomenon’ and certainly more than a technological one. According to IDC we are even about to enter a genuine digital transformation economy, aka ‘DX economy’.

One of the hot topics in content marketing is content curation. It can play a role in achieving various goals, depending on how, where and why you use it. Whereas content marketing in the strict sense ...

The IoT is also generating a tsunami of risks and concerns in the areas of Internet of Things security, regulatory compliancy and data privacy. Security experts have warned that the Internet of Things ...

The essential role of customer experience – and the increasing focus on the customer journey – is driving many evolutions in the corporate world and within organizations. Digital marketing ...