As the first RMN to be certified, Albert Heijn’s certification recognises the retailer’s strong commitment to transparency, ...

In today’s Digest, we discuss double-digit growth ahead for digital ad spend, Alibaba unveiling a multimodal AI, and eBay ...

In that instance, the upper and mid-funnel become more critical in a shortened marketing funnel. The irony of brand building ...

For all the hype - and endless declarations that AI is the “future of advertising” - it has yet to deliver real ad dollars.

In today’s Digest, we discuss the Murdochs being tipped for the TikTok deal, ad giants shifting their climate stance, ...

Dawkins, WPP Media’s Global President of Business Intelligence, takes a look at the shifting ad tech landscape and what it ...

Anonymised, a privacy-enhancing technology company specialising in incremental targeting and measurement of ID-less audiences ...

By combining the AI-powered contextual intelligence of Silverpush Mirrors for YouTube with Adsquare’s location measurement ...

Euronews, a global media leader delivering independent news across TV and digital platforms, achieved significant year-over-year growth in programmatic advertising revenue in July 2025, following the ...

Audience intelligence company NumberEight has announced a strategic partnership with DAX US, the global market leader in ...

In today’s Digest, we discuss Google adding Gemini to Chrome and striking a multi-year AI partnership with PayPal, AI search ...

ExchangeWire’s The Wires Awards recognises the most innovative individuals and players in the ad tech space, with our ...