Mike Maddux brings his Tennessee Vols fandom to Moonshine Mountain Cookie Company. Now, the business is bringing that love to ...

North Carolina's RJ Davis and USC's JuJu Watkins lead all male and female NCAA athletes in NIL endorsements over the last 12 ...

College basketball continues to be the go-to sport for name, image and likeness deals, according to a new report from ...

Tennessee has a hole at cornerback after Jermod McCoy's injury, and it seemed like Kaleb Beasley could fill it. So why is he ...

The Tennessee Volunteers have been one of the best teams in all of college basketball this season, and guard Chaz Lanier is a ...

KNOXVILLE, Tenn. — A federal judge approved a settlement between Tennessee and the NCAA over a lawsuit that sought to ...

The Associated Press approached more than a dozen coaches in the leadup to March Madness to ask them simple questions: How is ...

Peoria, remembers how surreal it felt having Heisman Trophy winner Mark Ingram sit a few rows behind him in a political ...

Houston's Kelvin Sampson, Tennessee's Rick Barnes and Michigan State's Tom Izzo are showing that the old guard of college ...

The 2025 NCAA Men’s Basketball Tournament is almost finished and the third Regional Final matchup happens in the Midwest ...

The No. 7 seed UCLA Bruins failed to find the required upset victory over the No. 2 seed Tennessee Volunteers in last weekend ...

Utah is one of 16 teams playing in the inaugural tournament that has a $500,000 NIL package, with $300,000 awarded to the ...