With uncertainty looming over Chinese outbound brands that face steep tariffs in the US, Campaign asks brand experts how ...

X has broadened its legal battle with advertisers over an alleged ad boycott, adding new brands to a list that already ...

Creative arm UltraSuperNew cleverly uses the Japanese concept of honne (inner feelings) versus tatemae (outward appearance) ...

Jeswani, who is also CEO of Ogilvy Singapore and Malaysia, will take on additional duties as ASEAN CEO, a newly created role ...

Are your ads funding lies? Social media's prioritisation of engagement over truth puts brands at risk. So, how can marketers ...

VML's Gareth Jones steps in to lead global growth at Ralph, partnering with CEO Chris Hassell to reenergise the agency's key ...

Why do so many brands stick to familiar narratives of the past in Lunar New Year campaigns? We ask creative leaders in the ...

The streaming platform is eying a growing piece of the $25 billion spend on connected TV, with geographic expansion of its ...

Just like you wouldn’t plan a picnic without considering the weather; agencies that try to plan for the future without ...

As supermarket price wars heat up, Woolworths and Coles are losing ground to Aldi, according to data from YouGov.

The two groups will continue to operate independently and compete in pitches for the time being, as the M&A deal could take a ...

Mastercard's chief marketing and communications officer explores quantum marketing, big tech, purpose, sonic branding, and ...