For decades, advertising was the primary source of income for media companies. However, the digital age has forced publishers to rapidly reassess their ...
Here are some of the best media stories our team has read so far this week: Axios | FCC commissioner criticizes administration for "weaponizing" agency's ...
The success of journalism – and the media business – depends on building and maintaining a strong relationship with the audience. But that relationship is ...
The recent killing of Charlie Kirk—regardless of one’s political alignment—has intensified national reflection on the state of our political discourse.
If you read the latest analyst forecasts or industry headlines, a clear narrative emerges: programmatic is taking over connected TV. The reality is more ...
Hispanic audiences are driving cultural trends and redefining media engagement across the U.S. With nearly one fifth of the population and more than $4.1 ...
Publishers are under siege. Platforms and AI are siphoning off traffic, ad dollars are consolidating, and the rules of digital media are being rewritten ...
In the media industry, AI’s hype cycle has officially entered its hard reality era. As Arc XP’s Chief Technology Officer Joe Croney put it during our recent webinar Real Automation, Real Agents, Real ...
It’s been a rough year for publishers and broadcasters in Canada. In the wake of Meta’s news ban, Canadian news publishers and broadcasters have faced declines in online traffic, engagement, and ...
Publishers, it's not your imagination: sites that once received steady traffic from top search rankings see fewer visits from AI Overviews When you search on Google today, you’re likely to see a boxed ...
Content licensing has long been an important revenue stream for digital media companies. For decades, it allowed publishers to monetize their content by granting rights for others to republish or ...
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