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By using AI, the company has enabled new warehouse efficiencies, ensuring that products are delivered at the right time and ...
Kellanova's data clean room pilot helped develop an enterprise-wide blueprint for better engaging with consumers via targeted marketing.
Analytics Unite 2025 brought together more than 200 thought leaders and influential executives from across the consumer goods and retail industries for an unforgettable experience. Industry pioneers ...
Winners use granular data on consumer price elasticity, consumption frequency and occasion-based segmentation to define optimal size, format and pricing strategies. They do not rely on category norms ...
The newly created role is part of the company's efforts to restructure the executive team to simplify operations across the business and better serve consumers.
The new facility will serve as a regional hub for the Northeast and Midwest. Spanning more than one million square feet, the plant will provide increased capacity for Kimberly-Clark’s personal care ...
Kellanova's data clean room pilot helped develop an enterprise-wide blueprint for better engaging with consumers via targeted marketing.
In February, Estée Lauder announced that it was consolidating its existing regional organization into four geographic clusters so the company can more efficiently jump on consumer trends to innovate ...
Research and development took just over a year from initial product concept to market launch, she says — “a notably accelerated timeline for a frozen format innovation.” The process was completed in ...
Wong said there are several questions to consider, including “How do you build it? What are the lessons learned? How do you promote it? How do you demonstrate it? How do you market it?” He suggested ...
The company is on track to generate approximately $200 million of SG&A savings from an ongoing corporate reorganization that streamlines capabilities and optimizes the company’s portfolio. Hsu said ...
Battery-maker Energizer is introducing new packaging it expects to help retailers better organize its products while also being more environmentally friendly.