Nielsen said its Big Data + Panel national audience measurement technology, which relies on information about smart-TV screen viewership as well as the company’s usual panel of consumers ...

Nielsen has received accreditation for its Big Data + Panel national TV measurement from the Media Rating Council (MRC), ...

By Rick Porter Television Business Editor Nielsen has won accreditation for its “Big Data + Panel” TV measurement, becoming the first ratings provider to earn approval for that methodology.

NEW YORK — The Media Rating Council (MRC) has completed its accreditation process covering Nielsen’s innovative Big Data + Panel National TV measurement, after recently accrediting Nielsen’s ...

Nielsen, the specialist in audience measurement, data and analytics, have announced a multi-year renewal agreement with Fox ...

Gracenote, the content data business unit of Nielsen, has reported quarter-over-quarter growth in available programming on ...

NEW YORK—Nielsen has announced that LiveRamp is now interoperable with Nielsen to power Big Data + Panel advanced audience planning and measurement in Nielsen ONE. Mike Bregman, chief activation ...

Prime Video launched its inaugural season of NASCAR Cup Series coverage with an average viewership of 2.72 million for Sunday ...

Nielsen, which collects all information related to television ratings, is finally updating its data collection process to better represent smaller markets and to add streaming viewing numbers.

Nielsen said its Big Data + Panel national audience measurement technology, which relies on information about smart-TV screen ...