It’s long been rumored, but only in the past month has it become quasi-official that Dallas Wings star Paige Bueckers is in a ...

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A hard launch works that much better when you're a public figure so you can manage how and when people find out – and, crucially, before tabloids do.

And, if the title doesn’t give it away, a hard launch is not something you want blending with other couples’ posts and getting lost on the grid; they’re meant to draw attention and spotlight ...

A hard launch, unlike buoyant norms or quiet whispers, is a stark and over-the-line declaration made on social media with a tagged couple picture and a public note.

Ashanti chose to hard launch her relationship with Nelly at the MTV VMA's — here's why hard launching is officially back vs. the soft launch.

I ‘hard launch’ my first dates on Instagram: Confident or unhinged? By Emily Lefroy Published Aug. 31, 2022 ...