Most point to the release of the “Rainbow” Daytona in 2012 as the starting point for this trend, but Rolex’s experimentation with multi-hued gems actually goes back much further. The proof?

The Rolex Rainbow Daytona ref. 116595RBOW in Everose Gold. European Watch Company The first official Rolex “Rainbow” Daytona debuted in 2012 and was produced sporadically in various references until ...

The first-ever Rolex ‘Rainbow’ Daytona chronograph watch is set to come to auction and could fetch more than $3.5 million. The Rolex from the 1990s will be put on the block in Geneva on ...

But I’m not always in a cynical mood, and there are other ways to read this discontinuation of the Daytona LeMans. Rainbow Rolex Cosmograph Daytona, also discontinued. Photo: Courtesy Rolex ...

Rolex or Faux-lex? US Customs and Border Protection officers in Los Angeles recently seized dozens of fake luxury watches that – if they were legitimate – would have been valued at more than $ ...

While not quite the wild Rolex Daytona ‘Rainbow’ of a few years ago, they’re set to be hot commodities for Rolex this year. "The other factor", says Dryer, "is that it introduces a fear that ...

Subversive and fancy! The timepiece in question is the rare and highly collectible Rainbow Daytona Rolex, which he was photographed wearing as he arrived at Doha on Monday, ahead of the opening ...

Last year, at the 24 Hours of Le Mans endurance motorsport race in France, the Rolex surprised and excited fans once again by releasing a new version of its already celebrated and impossible-to-buy-at ...