It looks like an eagle-eyed NASCAR fan has broken news about a potential rebranding of Atlanta Motor Speedway. How does this ...

Atlanta Motor Speedway will be known as EchoPark Speedway for the next seven years in a multi-million-dollar agreement.

Atlanta Motor Speedway is no more — at least, as far as its name goes. State officials, NASCAR drivers and the speedway’s ...

Understanding if Denny Hamlin will face any punishment for missing Cup Series races for the birth of his third child.

Sonic Automotive’s latest marketing partnership has put EchoPark on the fast track. Literally. Sonic’s used-car operation has ...

Atlanta Motor Speedway has been renamed EchoPark Speedway under a seven-year, multi-million-dollar partnership with EchoPark ...

Speedway Motorsports and EchoPark Automotive on Tuesday announced that the 66-year-old Hampton facility has officially been ...

ATLANTA — The Atlanta Motor Speedway has a new name! Gov. Brian Kemp joined Speedway Motorsports and EchoPark Automotive for ...

Atlanta's engines are revving under a new name, injecting a palpable energy into the heart of Southern racing culture. The ...

Atlanta Motor Speedway is getting a new name as part of a multimillion-dollar deal announced by Gov. Brian Kemp and NASCAR ...